More Firsts: Dodge to Put the ‘Real Brotherhood of Muscle’ in the Driver’s Seat of Its Newest National Advertising Campaign
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More Firsts: Dodge to Put the ‘Real Brotherhood of Muscle’ in the Driver’s Seat of Its Newest National Advertising Campaign
In a first-of-its-kind muscle marketing campaign, Dodge is putting the “Real Brotherhood of Muscle” – its owners and fans, along with their Dodge vehicles – in the driver’s seat and the national spotlight. The national multimedia campaign, which runs across television and social media channels, launched today.
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